Apple CarPlay Increasing Mobile App Use

March 3rd, 2014  |  By Allison Saffiotti

Apple has recently announced CarPlay, a system that converts users in-car entertainment systems into iOS powered dashboards. This turns cars into app-enabled iPhone accessories, expanding Apple’s ecosystem.

 

CarPlay allows for increased iOS usage, as when driving this is typically not a time when users are on their mobile device. This system is designed so that it is easy to access iPhone services and software through Siri, touchscreen display, panels, knobs, and other hardware.

 

This system is designed to work well with other new iPhone apps including podcasts and music services. Third party software is encouraged with car-focused functionality, as this will improve user experience.

 

 

New utility apps should keep drivers in mind as this has the potential for an expanded market of iPhone users. In fact, Apple will soon have platform expansion that puts its products directly in 15 million new vehicles each year.

 

Ferrari, Mercedes-Benz and Volvo all announced they will begin shipping vehicles that are CarPlay-enabled this week. In 2014, this group will expand to include Hyundai, Honda, Chevrolet, Ford, Ford, Kia, Land Rover, Mitsubishi, Nissan, Open, Peugeot-Citroën, Subaru, Suzuki and Toyota.

 

To read more about this system and its other functions visit https://www.apple.com/ios/carplay and continue to check PreApps for the latest in mobile development trends.

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