How Many Apps are we Really Using?

September 6th, 2013  |  By Elizabeth O'Dowd

With new apps hitting the market everyday, it’s hard to tell which are going to fly and which are going to fall. With the click of a button (or the tap of a screen), any app is ours for the taking but we’re a hard sell.


What’s surprising, or maybe not so surprising to some people, is that once downloaded about 90% of apps are never opened again. With all the memory on our smartphones, we can hold hundreds of apps, but in statistics just released by Google, the global average is 26 apps per phone; 20 free and 6 paid.


The pressure is on for developers. When it comes to apps people are picky and prefer the best looking, least complicated and most user friendly apps. People don’t have the patience to stick with an app that takes too much of their time to learn, or isn’t valuable to them.


Essentially to make it in the app development industry, your app has to be near perfect and promoted enough for people to know that it’s coming out. Let’s hope that with more advances in smartphones, people will be looking to have a higher quantity of apps.

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